Do you wonder why people think building a network is beneficial to your business? Are you not sure whether networking is still necessary for this digital age?
Well wonder no more, here is a list of the 6 reasons why networking is still very important for your business. And let’s just say it might create some H.A.V.O.C.C
H – Helping Others
A key element of building your network is asking yourself this question, “What can I do to help others?” You have to know what resources and expertise you bring to the table.
The bigger you build your network is the more people you can help.
When you help people, you gain their respect and appreciation. This means you also gain their trust and their referrals. This will lead to true success for your business and true satisfaction for you.
A – Advice
When you network, you meet other people who are on the same journey as you, maybe even further ahead. You can exchange stories, challenges, and goals.
Networking helps you to learn from the like-minded. Your network can provide fresh perspectives that can help you become better.
You can even build your reputation by offering helpful advice as well. It’s all about sharing information. You can get feedback on certain ideas and there must be someone who can answer you’re tough questions.
V – Visibility
You don’t want to become the Lochness Monster or Yeti of the business world. Something people have heard of but no one has seen. A myth.
You can grow your business by just being visible.
Attend forums, conferences, social and business events to promote your business. Become a familiar face.
It is much easier to get noticed when people see you, don’t you think?
O – Opportunities
You are also exposed to a lot more opportunities when you actively try to build your network.
Attend networking events and give positive contributions.
People will then start seeing you as knowledgeable, reliable and supportive. So when some project or job comes up, they will think of you.
The opportunities are endless. It can be actual jobs, referrals, introductions to relevant people or even new information.
C – Connections
And in business, knowledge is everything. So it is important to form strong connections that will be valuable to both parties.
Your networking contacts are people who have similar goals and driving factors. Naturally, you can form long-standing relationships with them. And this is what you want – reliable people that you can call on to get help when needed.
But your connection can extend even beyond this. Your networking contacts will have their networks that you can easily tap into. It is almost like six degrees of connection.
But, it is important to make connections with positive influences. Nothing can weigh you and your business like making the wrong connections.
Related: 5 Creative Ways to Get More Clients
C – Confidence
Networking can push you out of your comfort zone. Talking to different people and expressing your opinions can build your confidence.
Also, the more you network, the more you become self-aware. You will be giving an informal presentation about your goals, experience, and credentials. This is almost like you are cementing these things in your head. Assurance and clarity will help you feel more confident.
And to find success in anything in life, confidence is key.
So what do you think? Do you feel that networking is important? Are there any other reasons you can add to this list? Share in the comments.